Channel Partner Podcast

Welcome to the Channel Partners MicroCast audio series from Convey Services, a technology specialist that runs a content and marketing portal network in the channel used by over 23K sales partners.

A Conversation with Dr. Sandy Newes - Developing Resilience in Uncertain Times
Conversation with Nationally Recognized Psychologist Dr. Sandra NewesOur social isolation, uncertainty about our business future, lack of entertainment outlets and having to home school our children have taken a toll on all of us. Learn the secrets behind how to maintain your resilience through ...
Convey and UCX - David Converse Interview
David Converse, VP of Sales at UCX Markets, visits with Convey CEO Carolyn Bradfield about the digital transformation that vendors and partners will engage in based on the evolution of the buying experience to a more virtual format. Take a listen and then attend Cloud Conventions to hear more from ...
Episode 43 - Communication Strategies in the Age of COVID
Fireside Chat with Bob Paff, speaker at Cloud Conventions and Convey CEO Carolyn Bradfield Bob Paff will be leading a session on Wednesday, May 11th at 2:00 on communication strategies during the COVID crisis. Listen to a fireside chat between Bob and Convey CEO Carolyn Bradfield to explore what ...
Episode 42 - State of the Industry with Jon Arnold, Industry Analyst
Register for Cloud Conventions » Carolyn Bradfield and Jon Arnold discuss Jon's upcoming speaker session at Cloud Conventions 2020, a virtual trade show.Session Title: The Evolution of our Workplace Strategies Session Description: Join Jon Arnold, communications industry researcher ...
Episode 41 - Creating the Right Virtual Trade Show Experience
Register for Cloud Conventions »Convey went to a great deal of effort and research to understand how to take the elements of a live trade show and build as many of them as possible into a virtual environment to capture the interest and attention of the 30,000 sales partners and vendors we invited ...
Episode 40 - Putting the Vibe back in Virtual
Register for Cloud Conventions »As many of you know, our company Convey is producing an unprecedented virtual trade show and conference for the telecommunications and cloud channel, launching May 11 called Cloud Conventions. And yes, webinars will be part of the content we offer. But I promise ...
Episode 39 - Business is Never Going to be the Same
Register for Cloud Conventions »Cloud Conventions, that likely will be the industry’s largest virtual trade show and conference, takes on a higher purpose. Even though our event is not until May, we know that survival is still going to be an issue for many partners and vendors well into late ...
Episode 38 - The Why Behind Cloud Conventions
Register for Cloud Conventions »Cloud Conventions is more important than ever because its purpose is to motivate our industry to keep themselves in gear so they in turn could get their business and help their customers get their businesses back on track as we navigate and emerge from the COVID ...
Episode 37 - Avoiding Social Isolation in a Virtual Work Environment
Let’s face it. Times right now are pretty stressful at best and downright scary at worst. We’ve sent our employees home and changed the way we do business as we cope with how to keep our employees truly connected and business moving forward. Many of our people are more focused on navigating ...
Episode 36 - Pivot Don't Panic
You can’t turn on TV or the radio without having the media create a level of panic about the Coronavirus. The telecommunications, cloud and contact center industry’s largest trade shows were cancelled with moments to spare. And you all know the wild ride we are having on Wall Street. However, ...
Episode 35 - Reasons not to DIY with Websites
Reasons why you should not “do it yourself” when it comes to your website Many small businesses think it’s OK to take a DIY approach when it comes to their website. They get free technology from WordPress or inexpensive site building programs, set out to build their website or engage an ...
Episode 34 - Reasons not to use WordPress
The current market leader in websites is WordPress powering 50 million websites. It’s “free” technology for creating the site, appeals to the cost-conscious business, seems easy enough and offers some great looking layouts to make site creation easy. If you already have WordPress as the ...
Episode 33 - Hidden Website Gotchas
You’ve all heard the term, gotcha. A gotcha is something that happens that is unexpected, catches you off guard, and can often have negative consequences. Gotchas are something you usually want to avoid because surprises throw you off your game, cause you to have to adjust and often cost time ...
Episode 32 - First Impressions Count with Your Website
People make the same snap judgments about website that they do about people. Google and other researched how people react to websites and found out that in about ½ a second, a person will form an opinion about your website and either stay to explore more or leave and go elsewhere. Explore how ...
Episode 31 - The Gift of Insight
For this MicroCast series we are focusing on the topic of gifts. Now that doesn’t mean we are going to teach you how to find those deals and steals, get you informed about the latest gadgets or help you with the coolest trending Christmas gift. Rather, we are going to focus on the gifts that ...
Episode 30 - The Gift of Efficiency
For this MicroCast series we are focusing on the topic of gifts. Now that doesn’t mean we are going to teach you how to find those deals and steals, get you informed about the latest gadgets or help you with the coolest trending Christmas gift. Rather, we are going to focus on the gifts that ...
Episode 29 - The Gift of Tools
During the holiday season, we are focusing on gifts. Not those deals and steals, cyber bargains or doorbusters, but the gifts that Convey’s technology brings to master agents, vendors, carriers and partners to make their business lives easier. Today is tool time. Everyone has a tool guy in ...
Episode 28 - The Gift of Time
For this MicroCast series we are focusing on the topic of gifts. Now that doesn’t mean we are going to teach you how to find those deals and steals, get you informed about the latest gadgets or help you with the coolest trending Christmas gift. Rather, we are going to focus on the gifts that ...
Episode 27 - The Gifts That Keep On Giving
This time of year, we are obsessed over gift giving. We’ve now been through Black Friday, Small Business Saturday, and Cyber Monday trying to find just the right gifts for what seems like an ever-expanding list of people that expect them. What makes this time much more stressful is the gift ...
Episode 26 - Gaining an Edge - Another Lesson from Nick Saban
Microcast Gaining an Edge This year Nick Saban and the Crimson Tide will not be making an appearance in the college football playoffs thanks to Auburn’s stunning victory in the Iron Bowl. But you can count on Coach Saban to be there just about every other year. He has many secrets to being at ...
Episode 25 - Leadership Counts - Another Lesson from Nick Saban
Microcast Leadership Counts Nick Saban, legendary football coach at Alabama, has produced more successful head coaches of other programs than anyone in the league. Kirby Smart is leading the Georgia Bulldogs, winning his SEC division 3 years in a row and already having an appearance in the National ...
Episode 24 - The Process - Another Lesson from Nick Saban
Microcast The Process Because of his success winning national championships, Nick Saban is now the most successful active college football coach in history. He wrote a book called, “Think Like a Warrior” where he described what he calls “The Process” as his secret to success. Simply put, ...
Episode 23 - Partner Recruiting Strategy - Another Lesson from Nick Saban
Microcast Partner Recruiting Unless you are from Birmingham or Tuscaloosa, you may be getting tired of seeing the Crimson Tide of Alabama in the playoffs and as college football national champions year after year. For those who follow Nick Saban, he has many secrets to his success including the ...
Episode 22 - Lessons from Nick Saban
MicroCast Lessons from Nick Saban This is the time of year when we get fired up about the college football playoffs, who is going to which Bowl game, and which teams will be in the elite four for a chance at the college football National Championship. Nobody in college football has been to the ...
Episode 21 - The Power of Gratitude
Being in “the channel” can be a challenge, to say the least. We have to balance our personal lives with our careers, manage through complex relationships, get people to notice us when the field of people who want attention is crowded, and deal with the uncertainties of businesses that combine ...
Episode 20 - Curt Allen Joins InterAct LifeLIne
Listen in to a conversation between Curt Allen and Carolyn Bradfield as Curt shares his transition out of Windstream and involvement in InterAct LifeLine. Carolyn and Curt share the mission of InterAct LifeLine and how this new technology company is poised to take on the opioid crisis and ...
Episode 19 - Define Your Channel Program
MicroCast Convey Channel Helps You Define Your Channel Program Let’s face it. Most of you don’t really want or need every partner out there to try and sell your services. You could try that strategy, but you end up with endless quotes, frustrated partners and very few deals. To have an ...
Episode 18 - Eating a Balanced Channel Marketing Diet
A Balanced Channel Marketing Diet It's easy in business to limit yourself to just a few marketing techniques especially if you are in the channel with limited resources and marketing budgets. You might look at the success others are having on social media and want to confine your marketing to ...
Episode 15 - 5 Reasons to Know About Convey Channel
Some of you listening to this Microcast don’t know who Convey Channel is. Others of you are wondering how we fit into your channel marketing strategy, and yet others are thinking about expanding your relationship us. For those of you that don’t know us, Convey Channel is designed to be part ...
Episode 14 - Sales Leads
Full Transcript Sales partners expect more from their providers these days but as we all know there many complexities to building a successful channel strategy. Providers that are winning the channel game have adopted agile and innovative solutions to control their message, push their sales ...
Episode 13 - Partner Marketing Tools
Full Transcript Convey Channel MicroCast Partner Marketing Tools Sales partners expect more from their providers these days but as we all know there many complexities to building a successful channel strategy. Providers that are winning the channel game have adopted agile and innovative solutions ...
Episode 12 - Engaging Partners
Full Transcript Convey Channel MicroCast Engaging Partners Sales partners expect more from their providers these days but as we all know there many complexities to building a successful channel strategy. Providers that are winning the channel game have adopted agile and innovative solutions to ...
Episode 11 - Automate Partner Management
Full Transcript Convey Channel MicroCast Automate Partner Management Sales partners expect more from their providers these days but as we all know there many complexities to building a successful channel strategy. Providers that are winning the channel game have adopted agile and innovative ...
Episode 10 - Automating and Upgrading Your Channel Program
Full Transcript Convey Channel MicroCast Automating and Upgrading Your Channel Program Sales partners expect more from their providers these days but as we all know there many complexities to building a successful channel strategy. Providers that are winning the channel game have adopted agile and ...
Episode 17 - Communicating at the Right Time
Full TranscriptConvey MicroCast Series This is Carolyn Bradfield and you’re listening to the Convey MicroCast audio series. One of the key concepts every vendor must keep in the forefront of their mind when it comes to keeping sales partners engaged and interested is “out of sight, out of ...
Episode 16 - Communicating the Right Message
Full TranscriptCommunicating the Right Message Convey MicroCast Series This is Carolyn Bradfield and you’re listening to Convey’s MicroCast audio series. The way we communicate has changed forever. In our personal lives, we send text messages, use Facebook messenger, and use Instagram. Our ...
Halloween Special 5 - The Nightmare on Channel Street: The Invasion of the Sales...
Full TranscriptConvey MicroCast Series This is Carolyn Bradfield and you’re listening to the Convey MicroCast audio series. This week is our Halloween MicroCast series and we gave Freddy Krueger a shout out in our first episode, the Nightmare on Channel Street. We identified nightmares in the ...
Halloween Special 4 - The Nightmare on Channel Street: Marketing Development Fun...
Full TranscriptConvey MicroCast Series This is Carolyn Bradfield and you’re listening to the Convey MicroCast audio series. This week is our Halloween MicroCast series and we gave Freddy Krueger a shout out in our first episode, the Nightmare on Channel Street. We identified nightmares in the ...
Halloween Special 3 - The Nightmare on Channel Street: The Walking Dead – Bad ...
TranscriptConvey MicroCast Series This is Carolyn Bradfield and you’re listening to the Convey MicroCast audio series. This week is our Halloween MicroCast series and we gave Freddy Krueger a shout out by entitling our first episode, the Nightmare on Channel Street. We identified nightmares ...
Halloween Special 2 - The Nightmare on Channel Street: Disappearing Commissions
Full Transcript Convey MicroCast Series This is Carolyn Bradfield and you’re listening to the Convey MicroCast audio series. This week is our Halloween MicroCast series and yesterday we gave Freddy Krueger a shout out by entitling our first episode, the Nightmare on Channel Street. We ...
Halloween Special 1 - The Nightmare on Channel Street
This is Carolyn Bradfield and you’re listening to the Convey MicroCast audio series. This week is our Halloween MicroCast series and we’re going to give our old friend Freddy Krueger a shout out by entitling our program, the Nightmare on Channel Street. For those of you who don’t remember ...
Episode 4 - Communicating to the Right Audience
Full TranscriptThis is Carolyn Bradfield and you’re listening to the Convey MicroCast audio series. It’s natural to want everyone to like us and nowhere is this more true than in the channel. We get sucked into the idea that engaging thousands of sales partners will create the path to revenue. ...
Episode 3 - The 3 C’s of Channel Communication
The 3 C’s of Channel Communication Convey MicroCast Series Hi, this is Carolyn Bradfield and you’re listening to Convey’s MicroCast audio series. Many companies focus on customer communication but communicating with channel partners is every bit as important because they are your customers. ...
Episode 2 - Crafting the Right Online Experience for Your Channel Program
Podcast Transcription: Hi, this is Carolyn Bradfield and you’re listening to Convey’s MicroCast audio series. We’d like to welcome our listeners to our Channel Partners MicroCast audio series from Convey Services, a technology specialist that runs a content and marketing portal network in ...
Episode 1 - New to the Channel? Our Advice
Podcast Transcript: New to the Channel? Take our Advice We’d like to welcome our listeners to our Channel Partners MicroCast audio series. I’m Carolyn Bradfield, CEO of Convey Services, a technology specialist that runs an informational portal network in the channel used by over 23K sales ...