Convey began as a service developed by Copper Services, an audio and web conferencing company providing Copper's 3,000+ corporate clients an efficient way to manage marketing webinars and host webinar recordings. Copper Services was acquired in 2013 by Premier Global (PGI) allowing Convey Services to become a separate company focused on portal technology
The Channel Marketplace
Convey focused on industries with indirect sales channels and in 2014, created a network for the telecommunications and cloud industry, ultimately providing portals for over 40 master agents and 23,000+ sales partners. That same year, a network was established for master agencies in the property and casualty insurance market to engage their independent agency members. In 2015, Convey added Convey Foodservice for distributors to connect their suppliers to their sales organizations and restaurant operators.
Developing Portals and Networks
Convey enhanced its portal services by adding automated member management including single sign-on and member management APIs, advanced analytics, a CRM system, and email outreach technology. Portals were segmented into catalogs allowing multiple organizations to add and manage content. Hub and spoke technology networked portals together for content and marketing assets to be delivered to all portals connected to the network.
Email Campaign Services
In 2018, Convey launched Conduct™, a unique marketing service for portal members. Conduct allows centralized creation of email marketing campaigns, then delivers those campaigns to portals in the network for portal owners to make available for their members. Campaigns have 4 outbound emails, a sign-up page, branded for each portal member. The contact manager inside Conduct allows the organization of contacts and uses ListLock™ to protect each list.
In 2019, Convey created a wholly-owned subsidiary, InterAct LifeLine, to offer technology services to the substance abuse and addiction industries. InterAct’s turnkey program leverages its portal technology integrated with a mobile platform to keep individuals and their families connected to treatment and support communities to reduce relapse and promote recovery. InterAct is currently piloting the service with collegiate recovery and treatment programs. Visit InterAct LifeLine