Convey began as a service developed by Copper Services, an audio and web conferencing company. Convey provided Copper's 3,000+ corporate clients an efficient way to manage marketing webinars and host webinar recordings. Copper Services was acquired in 2013 by Premier Global (PGI) and Convey Services became a separate company focused on portal technology.
Convey enhanced its services by adding member management, advanced analytics, a CRM system and email outreach technology. Portals were segmented into catalogs allowing multiple organizations to add and manage content. Hub and spoke technology networked portals together for content and marketing assets to be delivered to all portals connected to the network.
Convey focused on industries with indirect sales channels and in 2014, created a network for the telecommunications and cloud industry, ultimately providing portals for 45 master agents and 23,000+ sales partners. That same year, a network was established for master agencies in the property and casualty insurance market to engage their independent agency members. In 2015, Convey added Convey Foodservice for food distributors to distribute suppliers’ information to sales and restaurant operators.
In 2018, Convey launched Conduct™, a unique marketing service for portal members. Conduct allows centralized creation of email marketing campaigns, then delivers those campaigns to portals in the network for portal owners to make available for their members. Campaigns have 4 outbound emails, a sign-up page, branded for each portal member. The contact manager inside Conduct allows organization of contacts and uses ListLock™ to protect each list.
Convey’s portal networks are expanding in other industries as well as to organizations needing an efficient solution to create content, training, and marketing in a centralized site then delivering those assets to portals connected to the network.